Most people trust expiration dates blindly—and it’s costing us billions in food.

We’ve all done it—pulled a yogurt from the fridge, spotted the expiration date, and tossed it without even a sniff. But those small printed dates, meant to offer peace of mind, are actually a major driver of food waste. In the U.S. alone, millions of tons of perfectly edible food end up in landfills every year, much of it tossed out due to confusing or overly cautious expiration labels. The truth? Most dates aren’t about safety—they’re about quality, branding, and liability. Here’s how these misleading labels quietly contribute to one of the biggest waste problems we face today.








